Performance marketers
Attribute Telegram results to the campaign, source, and UTM values that produced them.
What Tracergram does
When a person clicks an ad and continues into Telegram, the normal website tracking journey breaks. Tracergram preserves supported ad references and campaign information, connects them to later Telegram activity, and shows which campaigns generated joins, conversations, offer clicks, forms, or deposits.
Configured conversion events can be synced independently to Meta, Snapchat, TikTok, OpenAI Ads, and Whop. This gives advertisers a way to measure outcomes beyond the landing-page click and return better signals to the platforms they use.
Who it is for
Telegram-led businesses
Measure funnels where conversations, communities, lead qualification, or sales happen in Telegram.
Teams managing several funnels
Use separate workspaces to organize Telegram properties, ad platform connections, and reporting.
How the attribution works
- A visitor clicks an ad and arrives on a landing page that uses the Tracergram tracking script.
- Tracergram records permitted click and campaign information and creates a traceable Telegram journey.
- Later Telegram actions are connected to the original visit and shown in the reporting dashboard.
- Events selected by the advertiser can be sent through each enabled platform integration, with separate delivery status and retries.
Product and company information
Tracergram is a web-based product. The current plan includes a 30-day free trial followed by EUR 250 per month excluding VAT. Product details and pricing may be reviewed on the homepage.
For product, privacy, or data-processing questions, email support@tracergram.com or message @TracergramSupport on Telegram. You can also review the Privacy Policy, Terms of Service, and Data Processing Agreement.